First Alarm

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First Alarm First Alarm is an independently owned, full-service security company that is committed to helping people, places, and assets stay safe and secure.

First Alarm is a locally owned and operated, full-service security and life safety solutions provider with the sole focus of helping to keep people, places, and assets safe and secure. It was founded under the principles of integrity, hard work, and the conscientious, relentless pursuit of the right combination in security system design and service for each customer – regardless of project size or budget. The company’s convictions and mission are as important and relevant today as they were when the company was founded by San Francisco Bay area native Jarl Saal 50 years ago: Every individual – from its employees to prospects and customers – is equally important, and the company’s purpose is to enhance the quality of life and safety of those it serves. From its UL-certified, secure Central Monitoring Station at its corporate headquarters in Aptos, Calif., First Alarm continuously monitors its sophisticated systems 24 hours a day, 7 days a week, 365 days/year. Incoming calls are immediately answered by live CMS operators who see and assess what’s happening in real-time and take the action necessary to resolve security breaches on the fly. Currently, First Alarm serves people, businesses, and institutions in 11 Northern California counties, and the company’s markets include Residential, Commercial, Industrial, Governmental, Retail, Agricultural, and Financial and Educational Institutions. First Alarm’s security services include customer-collaborative design and consultation, installation, maintenance, test and inspection, and event monitoring. Our products include devices and systems for access control, camera and video-surveillance, and intrusion and fire alarms. All First Alarm security solutions provide multiple layers of protection.

02/12/2026

12 February 2026

It is with deep sadness that First Alarm is confirming Tuesday's tragic vehicle accident at Hurricane Point and the loss of our colleague Aaron Carbajal while traveling home from his work site in Big Sur. Aaron was a well-respected and valued member of our First Alarm team. Aaron was an upbeat and energetic young man who was always smiling. In the short time that Aaron worked for First Alarm in our Monterey branch he was able to build a strong bond with our staff. He had a bright future as a fire alarm specialist and was studying to get his state fire alarm license. Because of his strong work ethic, I personally called on Aaron to travel to other First Alarm locations to support other branch field staff.

This is a major loss for everyone who knew and worked with Aaron. Our Monterey office has a unique bond with each other. This business relationship is like none I have ever seen in my career. They were Aaron's second family. As members of First Alarm mourn his loss, we have put in
place counseling support for our staff members that request it. Aaron's life will be celebrated and remembered. This is a major loss for Aaron's First Alarm family.

I have spoken with Aaron's family, and they are devastated by Aaron's
death. Aaron's family has asked media for privacy and time to grieve. This is a tremendous loss for the Carbajal family, and our condolences are with his family and loved ones.

The accident is still under investigation by the California Highway Patrol; therefore, First Alarm cannot comment on any further details on the accident at this time.

Regards,

Jim Norkoli
President, First Alarm

12/31/2025

Carbon monoxide (CO) is a colorless, odorless, tasteless, poisonous gas from incomplete fuel burning (cars, furnaces, grills) that replaces oxygen in the blood, causing poisoning with flu-like symptoms (headache, dizziness, nausea) that can lead to brain damage or death; it's dangerous because you can't detect it, so CO detectors are crucial for safety, especially in enclosed spaces.

Each year, more than 400 Americans die from unintentional CO poisoning not linked to fires, more than 100,000 visit an emergency department, and more than 14,000 are hospitalized.

We have experienced some recent activity in monitoring CO detectors in our clients homes. The detection is vital to save your life!

Address

1111 Estates Drive
Aptos, CA
95003

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